(Video Transcript - lightly edited for clarity)
Once you have found a potential buyer for your team it is time to negotiate for maximum value and part of what I do is guide you in the negotiation process. You have to make sure you have an attorney on standby because as soon as we accept the offer, we want it fully executed in a legally binding way which is the attorney's job.
Now, you have to have patience in this. Just because you negotiating the sales price and the terms of the sales, there are so much that goes into the terms. Are you going to stay in the business, and if so for how long? Are you selling the business and leaving town all altogether?
This needs to be discussed prior to even going to the market for the sale of your company. If you leave after selling your company, that can turn some buyers off especially if you are in production. If you are not in production, it's not as critical.
We do recommend that when you are in negotiations, be a very effective communicator, be patient, and yes, our goal is to get you more money than what you initially thought your business is worth.
So we can guide you through the negotiation process. Give you the do's and don'ts which are so vital for you to maximize your return investment for the amount you have spent building this brand to get to this state in your life.
When you are ready to go to the next stage of your life, you don’t have to worry about the money to fund your future. The sale of your team will take care of that if set up properly.
Request a complimentary 21-Point Assessment of your team's strengths, weaknesses and opportunities which is the first step to creating an Exit Strategy that is engineered for maximum value and saleability.